This branding project took me on a trip to Israel in 2048, as I follow the current political and sociological state in my country. From one election term to another – one thing remains solid – the country is evolving around one leader, and becoming the “state for the leader” and not “for the people”.
This dystopian branding project want to examine this question – what if the country will cease to be a democracy and take one step further to a dictatorship? this is the result.